/ IFA - 2023
The Project_
For IFA 2023, we created some content for the exhibition pavilion of HAIER, CANDY, and HOOVER, covering over 3000 square meters of interactive video installations. The videos ranged from full CGI created in 3D to 2D motion graphics in infographic style. Many of the interactions were interactive to engage the fair guests and allow them to interact with the products. The challenge was to connect the video content with the end-user to fully immerse them in the installation.
/ THE DOME
''THE DOME'' was a massive installation consisting of an immersive 180-degree LED wall. The viewer was enveloped by the digital environment, transporting them through various scenarios where they could appreciate the functionality of HAIER appliances.
