/ ATP Torino 2025
The Project_
Turin 2025 wasn’t just about world-class tennis, it turned into a visual celebration. From the elegant blue carpet welcoming the top players in the heart of the city to the new Green Art Wall mural spreading a message of sustainability and sport fused in one. A tournament where performance meets purpose, and design becomes part of the legacy
Turin 2025 wasn’t just about world-class tennis, it turned into a visual celebration. From the elegant blue carpet welcoming the top players in the heart of the city to the new Green Art Wall mural spreading a message of sustainability and sport fused in one. A tournament where performance meets purpose, and design becomes part of the legacy
Istitutional graphic package_
The institutional graphics gave the event its identity: clean lines, bold geometry, and the signature blue palette framed the ATP Finals with a refined, authoritative tone. They acted as the visual backbone of the tournament, unifying every touchpoint from city billboards to arena signage.
The HERO_
The hero moments graphics captured the energy of competition, freezing iconic plays and emotions in vibrant, dynamic compositions. Each visual elevated the athletes to symbolic figures, turning every match highlight into a powerful, share-worthy celebration of talent and intensity.
The hero moments graphics captured the energy of competition, freezing iconic plays and emotions in vibrant, dynamic compositions. Each visual elevated the athletes to symbolic figures, turning every match highlight into a powerful, share-worthy celebration of talent and intensity.
Night Show_
The night show transformed Turin into a luminous stage, where motion graphics and light projections reshaped the skyline. With pulsating animations and immersive colors, the visuals created a futuristic atmosphere that connected the city, the crowd, and the event in one electrifying experience.
